With both the National Association of Broadcasters (NAB) conference in Las Vegas (Sunday the 19th) and Apple’s second quarter financial results announcement/conference call (Wednesday the 22nd) coming up in about two weeks’ time, excitement and speculation are running high over what might be unveiled this month.
Many have already catalogued what we can probably expect to *not* see/hear during the course of these events — news of Steve Jobs, any new Macs (or iDevices for that matter, most likely), or major strategic shifts.
But most of those reports are based on basic logical reasoning, public information, historical trends/behavior patterns and simple speculation….not hard evidence or “insider information” of any sort.
At the upcoming NAB conference, we expect several significant new software announcements including major new versions (or at least previews of summer releases) of its major video/animation apps such as Motion, Compressor and Final Cut as well as the very significant possibility of two entirely new video production related Pro applications which we are in the process of seeking to bring out from under source embargo so we can speak about them in more detail soon…. Read more