Category Archives: Apple Events

By Staff | Published: August 29, 2016

Apple invites press to iPhone event on September 7th

September 2016 press invite

This morning, Apple sent out press invites for their yearly iPhone event. The company is expected to reveal new iPhone hardware and a new Apple Watch model. Although rumors of a bump in Apple TV hardware and redesigned Macbook Pro Retina have circulated, they are likely to be pushed back to a later date sometime early in 2017.

Apple will be live streaming the event, so bookmark this link: http://www.apple.com/apple-events/september-2016/

iPhone 7 (Odds of update: 100%)

iPhone 6

Apple is widely expected to unveil the next major update to the iPhone on September 7th, including the usual, faster “A10” processor and graphics capabilities, along with some rumored changes such as the removal of the dedicated headphone jack, better cameras, and increased local storage space. Read more

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By Staff | Published: April 25, 2012

Apple announces WWDC 2012 schedule for June

WWDC 2012 Invite

This morning Apple sent out invitations for the annual World Wide Developers Conference and opened up ticket sales, which cost $1599 each. It’s a safe bet that those tickets will all be sold out today if not almost immediately, last year all of them were gone within about 12 hours.

Update: Tickets are already sold out.

The event will be held over the course of 5 days, June 11th through 15th, at Moscone West in San Francisco, CA. According to Apple the focus this year is on both OS X and iOS, with over 100 sessions led by Apple engineers to assist developers in understanding and working with core Apple technologies and services.

There has not been any announcement yet about the keynote, but we expect it will probably be led by Tim Cook with multiple Apple executives taking the stage for specific presentations. Read more

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By Staff | Published: March 7, 2012

Apple releases new Apple TV hardware with 1080p support

Rumors of an Apple designed TV may have been set back today, after Apple unveiled an upgrade to their already wildly successful Apple TV set top box, this time with 1080p HD support. Read more

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By Staff | Published: March 7, 2012

Apple drops iPad 2 price to $399

Alongside the introduction of the ‘new iPad’, this morning Apple dropped the price of the previous generation iPad 2, which now starts at $399 for the 16GB Wi-Fi version and $529 for the 16GB 3G-capable version.

Apple’s strategy of keeping the previous iPhone hardware model around and selling it at a discount has made it possible for the company to compete in the lower end of the prepaid cellphone market, with AT&T going so far as to offer the iPhone 3GS for free on contract.

While we don’t expect the iPad 2 to be free any time soon, it will be immediately more attractive to tablet buyers who may have been eyeing an Android device like the Kindle Fire. Read more

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By Staff | Published: March 7, 2012

Apple unveils ‘the new iPad’

The Apple event this morning took the wraps off what is now known to be the “iPad”, which is literally the name of the 3rd generation iPad hardware. Not iPad 3, not iPad HD, or iPad 2S, just “iPad”.

We’re sure the story behind that name will unfold in the coming days, but the hardware itself is close to what we expected: a near identically sized evolution of the existing hardware, with a retina screen, a more powerful processor and GPU, and more RAM. Read more

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By Staff | Published: February 28, 2012

Apple announces March 7th iPad event

iPad 3 media announcement

As we reported a few weeks ago, Apple is planning to hold an event to unveil the next iPad early in March, at the Yerba Buena Center for the Arts in San Francisco.

Today, Apple sent out the usual press invitations for that event, which give us a date: March 7th.

The keen observer may notice that the image above shows someone using an iPad device with an extremely high quality display, which should put to rest any notion that the Retina display would be shelved this time around.

Stay tuned! Read more

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By Staff | Published: February 9, 2012

Apple to launch iPad 3 in early march

According to a report by AllThingsD this morning, Apple will hold an event in San Francisco early in March to reveal the next iPad model.

Last year the iPad 2 was revealed in March at the Yerba Buena Center for the Arts, and the original iPad announcement in January 2010 took place in the same venue, leading AllThingsD’s John Paczkowski to speculate that the 3rd generation iPad hardware may also be announced there.

The hardware specs and capabilities of the next generation iPad are not yet known, however a series of interesting leaks have shed some light on Apple’s plans. Read more

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By Staff | Published: January 11, 2012

Apple schedules education event for January 19th

Apple Education Event

AllThingsD reports this morning that Apple has booked New York City’s Guggenheim museum for an “education event” on January 19th.

This is the same location that Apple and News Corp chose to announce The Daily, the first iteration of subscription newspaper and magazine content available on the iOS platform. Read more

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By Staff | Published: October 4, 2011

iPhone 4 now $99, iPhone 3GS free w/contract

iPhone Lineup

Credit: GDGT

Starting today, the very successful iPhone 4 is just $99 for the 8GB model, pushed out of the top spot by the new iPhone 4S.

As far as we know, the iPhone 4 will remain unchanged aside from the reduced memory and a new Apple model number for inventory purposes. Given the popularity of the iPhone 4 even when it started for $199, we expect these things to fly off the shelves in the next few months.

In addition, the nearly 3 year old iPhone 3GS is simply free if you sign a contract. Despite its age, the 3GS can run iOS 5 when it comes out October 12th, making it an excellent option for someone on a budget. Read more

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By Staff | Published: October 4, 2011

Apple iPhone 4S due out October 14th, now on Sprint too

iPhone 4S

Today during the press event at Apple’s Cupertino campus, CEO Tim Cook unveiled the next iteration of their popular iPhone platform: the iPhone 4S.

For those of you who were expecting an iPhone 5 today, you shouldn’t be disappointed. This is essentially what everyone was expecting the iPhone 5 to be: A5 processor, more ram, and a handful of new features, some exclusive to the new device. There’s no new design this time around, though.

Apple says the new iPhone 4S is 2x faster in the CPU department, with graphics performance 7x faster.

The new device also has a special antenna system designed to improve call quality by using one antenna for transmission and another for reception.

In addition the iPhone 4S is now a ‘worldphone’ and should work on pretty much any carrier* in any country, including Apple’s newest partner: Sprint. Read more

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By Staff | Published: October 4, 2011

New iPod Touch gains white model

Credit: GDGT

For the first time, the Touch is now available with a white face like the iPhone 4, previously it was only available in black.

The new model now has the same A5 chip found in the iPhone 4S and iPad 2, along with an increase in ram memory (no word on how much, yet). ed: Apple for some reason chose not to include the A5 chip in the new Touch model, so it remains with the A4

Pricing on the white model is identical to the black version, 8GB/$199, 32GB/$299 and 64GB/$399. Read more

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By Staff | Published: October 4, 2011

Apple updates iPod Nano

iPod Nano

Though it is constantly overshadowed by its larger, iOS brothers, the iPod Nano still has a dedicated following due to it’s extremely small size.

Though the design of the device hasn’t changed much if at all, the interface is now supposed to be easier to navigate.

Apple has also added sensors built into the device for running and jogging, this essentially makes the device more usable out of the box, removing the need for users to buy a separate Nike sensor.

The multi-touch Nano has become something of a fashion item, with multiple companies now producing watch wrist bands specifically for the device, and Apple has now added new watch faces to the Nano for exactly that purpose.

The new model is available today in 7 different colors, 8GB/$129, 16GB/$149. Read more

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By Staff | Published: October 4, 2011

iOS 5 due out October 12th

This morning at Apple’s iPhone event, Scott Forstall gave a quick presentation reviewing the major new features in iOS 5: iMessage, Safari features, Twitter integration and so on.

And now we also have a release date for the slightly-delayed iOS 5: October 12th. That’s the day Apple will likely push the final Gold Master seed out to the iTunes update servers.

The new OS will be available on the following devices:

  • iPhone 4S
  • iPhone 4
  • iPhone 3GS
  • iPad 2
  • iPad
  • iPod Touch 5th gen
  • iPod Touch 4th gen
  • iPod Touch 3rd gen

We expect developers to receive a GM seed later today or this week. Read more

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By Staff | Published: September 27, 2011

Apple invites press to iPhone event October 4th

This morning, Apple sent out press invites to an event scheduled for 10am Pacific time October 4th (next tuesday) on Apple’s campus in Cupertino.

As Steve Jobs is no longer the CEO of Apple, Tim Cook will lead the presentation while other Apple executives may take smaller roles on stage periodically.

For the past few years, Apple has used their annual WWDC event during the summer to announce a new iPhone model and to release the next version of iOS. Neither of those things happened this past WWDC, but iOS 5 is currently at the very end of beta testing so a release next tuesday would line up perfectly.

Apple is also rumored to be planning to release a new iPhone 5 model, containing the same A5 processor and improved graphics capabilities that debuted in the iPad 2 earlier this year, as well as a lower cost iPhone ‘4s’ model. Read more

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By Staff | Published: June 6, 2011

iCloud announced, available later this fall with iOS 5

iCloud

Credit: Engadget

During the World Wide Developers Conference keynote speech today, Apple CEO Steve Jobs unveiled Cupertino’s new “Cloud” based service, intended to replace MobileMe while augmenting iTunes and the iOS device family.

Essentially, iCloud is your new digital “hub”, allowing you to keep all of your digital “things” like music, movies, contacts, calendar events, photos, videos, apps, iBooks, and so on, in sync. No matter where your devices are, or what they are doing, new “things” can be pushed to them.

During the keynote, Jobs referred to MobileMe as being “not our finest hour”. With iCloud they aim to do better in every respect, and to make that clear they have also dropped the price to 100% free. There is no charge for any of iCloud, and there are no ads either. Read more

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